Phyli
The founding year

Private work.

For the founder whose ambition has begun to outgrow the company built to carry it.

Some founders arrive here because something hurts. Others arrive before it does: they want to build a company people will speak of for decades, not for the bonuses, but for how it felt to be trusted there.

Phyli works privately, by fit, where the work would light up both sides. The house is in its founding year, and works with a small number of founders at a time.

I · Available now

The Reading

From £750 · Twelve questions · Ninety minutes · In writing

Every private engagement begins with a Reading of the organisation as a whole: where it is strong, how much capacity it has, where pressure is travelling, what still depends on the founder, what its ambition has outgrown, and what needs building next.

Before we meet, you receive twelve questions, so our time goes on what matters. We spend ninety minutes together. Within five working days of our final conversation, you receive your Reading in writing: the patterns I see, what they’re connected to, the changes I’d make first, and the questions worth investigating further.

The Founder’s Reading, £750: the company as you see it, read with you. The Full Reading, £2,000: the same, plus a 45-minute conversation with each of up to four people in your team, because a company looks different from every chair in it.

Not a transformation programme. Not an operating system installed over yours. A reading of the company you actually built, and work made specifically for what it is becoming.

Request a Reading
II · Four companies in the founding year

The Glasshouse

Private counsel with Faye Pressly, for you, your operations team or your board: two sessions a month, in person or at a distance, one of which can be joining an internal meeting of yours. The company is kept in view as it moves, and its decisions of consequence are read before they are made: the expensive hire, the change of structure, the difficult conversation, the season of growth ahead. Often, the counsel itself is the work.

What I do, and what stays yours

I teach, investigate, advise and design. I help you see your company clearly, name what it needs, and design the structure, roles and rhythms that let it grow, and I stay alongside you while you put them to work. The running of the company stays with you and your team. I’m not an interim operator, I don’t run your recruitment, and I won’t hold your difficult conversations for you, though I’ll prepare you for every one of them.

How it begins

Request a Reading here, and you’ll receive a personal reply from me within two working days to confirm times and an invoice. The Reading is paid before we meet. Everything shared is held in confidence.

dearphyli@phyli.studio

Every letter is answered by Faye, within two days.